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bridging the gap between
creative and performance
to make brands shine
what
I do
Hi! I'm KPR, and it's nice to meet you.
I’m a senior marketer with extensive experience in hands-on leadership in both brand and performance marketing. I bridge the gap between creative teams and growth teams to ensure both are working in harmony. After over a decade working at marketing agencies and a year brand-side at a fast-growing DTC company, I have honed my ability to create strategies for impact. I pride myself on growing organizations and building strong teams to drive effectiveness. Specialized in paid social creative strategies and experienced in multiple media disciplines, I'm looking forward to supporting you and your brand in surpassing your goals.
about us
high level strategy or
in the weeds management,
I'm your girl
Creative Performance
Creative should work, and work hard. I love peeling back the layers to understand which content is driving action with which audiences, providing an updated approach. Of course, influencer and creator content is a big part of this!
Growth
Growth is centered on the consumer. With that, I believe the purpose of media (both paid and organic!) is to be social - tell a story, spark interest, make an impact. I can help you creatively connect with the right people in the right time and place, with the right story and get them to take action.
Channel Specific Dives
From creator management to CTV, I can dive deep on a channel level to audit, provide a recommended action plan and even manage the channel for you. If you're down a team member or want to explore a new channel, I can be a fractional channel owner.
From content calendars to paid planning, social media is where I'm deepest from a channel perspective. I can make your social media presence the most meaningful part of your marketing mix.
Social Media
services
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clients
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